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VP Shettima Lobbes PR Practitioners To Clearly Communicate Govt Reforms To Public

VP Shettima Lobbes PR Practitioners To Clearly Communicate Govt Reforms To Public

Vice President Kashim Shettima may be subtly lobbying Public Relations, PR, practitioners in Nigeria to concisely and clearly communicate government reforms and policies to the public in a manner that would foster confidence and trust.

The Vice President, specifically, noted that policies and reforms, such as those being undertaken by the administration of President Bola Ahmed Tinubu, can only succeed if the citizens understand how they serve the public good.

VP Shettima, who gave the charge in Kaduna during the 3rd Nigerian Institute of Public Relations, NIPR, Week CROC City 2026, hosted by Governor Ubah Sani, commissioned the newly built Brigadier Abba Kyari Banquet Hall, Sir Kashim Ibrahim House, at Government House, Kaduna.

At the NIPR week 2026, the Vice President underscored the indispensability of public relations to communicating government policies, observing that policies and reforms that are poorly explained often lead to public distrust and resistance.

On the theme of the third NIPR week, "Food Security: From Policy Paper to Public Plate," VP Shettima told the PR practitioners that their profession assumes central national importance only if their translation of government policies "speak to the anxieties of the farmer in the field, the merchant in the market, and the family around the dinner table."

The Vice President outlined measures being taken by the Tinubu administration to ensure food security in the country, stating that feeding the nation is at the heart of the President's Renewed Hope Agenda.

These efforts, according to him, can only be "vindicated when the farmer feels relieved, when the market reflects the change, and when the household experiences the difference." He declared that a "policy that does not reach the farm, the market, and the home remains unfinished business."

The VP implored the NIPR to continue to elevate the standards of their noble profession by insisting on ethics, professionalism, and evidence-driven practice, assuring them that the Tinubu administration stands ready to engage and work with them.

Also, at the event, Governor Sani of Kaduna State described the Vice President as a steadfast and loyal pillar of support for President Tinubu.

He said while Food Security has become an urgent consideration in shaping the future of Nigeria, the Kaduna State government will contribute its own quota towards achieving food security, by giving the agriculture sector more budgetary allocations.

President of African Public Relations Association, APRA, Arik Kirani, urged Nigerians to always tell their stories confidently because the country has greatly improved in all facets.

Kirani praised Nigeria's new visa processing process, which, he said, has greatly improved, adding that the airport procedures for foreign visitors are also seamless.

The keynote speaker, Dr Brahim Chisunge from South Africa, commended Nigeria's progress in food security, maintaining that it is a matter of national security and economic stability.

In his welcome address, NIPR President, Dr Ike Neliaku, said the NIPR Week was part of the Institute's interventions to contribute to good governance, noting that the idea is to partner with the government to build Nigeria.

Commissioning the Brigadier Abba Kyari Banquet Hall, Sir Kashim Ibrahim House, at Government House, Kaduna, Vice President Shettima said the building will inspire a greater ambition to position Kaduna as a destination for regional, national, and global engagement in the nation's commonwealth.

The Vice President described the Banquet Hall as an enduring legacy and a solemn promise of the order, dignity, and confidence that Kaduna State symbolises.

Also, Speaker of the House of Representatives, Rt. Hon. Tajudeen Abbas, said the construction of a new banquet hall by the Kaduna State government was a show of commitment towards improving infrastructure.

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